OVERVIEW

Lilien has established Holocreations to create, market and promote high quality original artworks and related products.

The artist has had extensive study and training in a diversity of subjects with strong influences including:

A.   Esoteric and Whole System Design

B.   Complexity Science

C.   Principles of Artificial Evolution and Life

D.   Chaos, Multidimensional and Fractal Mathematics

E.   Sacred Geometries

F.   Shamanism

G.   Metaphysical Esoterics

H.   Advanced Physics

I.    Quabbalistics

J.    Ecological Dynamics

K.   Graphic Design

L.    All Color Theories and Applications

M.   Free Energy Technologies

N.   Nature of Space

O.   Principles as Creation

P.   Coherence Science

Q.   Music and Motion

R.   Yoga

These works are an expression of a New Art Movement.

A.   Art Life

B.   Harmonic Chaos

C.   Holo’Dimensionalism Qubism

D.   Hyper’Classical

E.   Meta-synthetic

Formats of the artwork include:

• Large 3’ x 4’ to 10’ x 15’ original pieces
• Limited Editions – various media
• Signed and unsigned posters
• Smaller prints
• Cards and sets of cards
• Textiles and hangings
• Clothing
• Print and computer publications
• Video and film productions

Our keys to success are:

• Production
• Sales to galleries and other outlets and collectors
• Financial control and cash flow planning
• Creation of a series of shows in various major cities
• Creation of potentially patentable “Royalty Art Money” as a means to give inherent value to digital pieces
• Promotion of name and works

Objectives for the Art Business:

A.   To grow sales to $25,000 or more monthly

B.   To control expenditures

C.   To develop and implement new and original creative projects

D.   To inspire viewers with a new sense of the universe and creation

Our clientele to include:

A.   Intelligent collectors who want powerful expressive “hyper’classical” works of art

B.   Persons desiring original, striking clothing and textiles

C.   Corporate buyers of art

D.   Those attracted to visionary, multi-dimensional spiritual art

A key to success in this undertaking is the creation of a “bandwagon effect.” The marketplace favors the known or hot artist who can leverage off of an established name and image. Therefore, the promotion of the name with the style is of great importance. A name insures value in the mind of many collectors.

Holocreations to promote its line of designs through:

A.   High quality brochures

B.   Strong Internet presence

C.   Art representatives and distributors

D.   Articles, interviews and press releases

E.   Shows

F.   Word of mouth

G.   Cultivating of influential contacts

H.   Lending support to worthwhile causes

Future Developments include:

A.   Holographic pieces

B.   3-dimensional topographic-type pieces

C.   Stained glass

D.   Murals

E.   Sacred Art Kit

Building Products Lines:

• Holo’Creations will spread towards a more generalized horizontal product line.
• Lilien developing products personally and with a team
• Depends on developing artists to enhance product on a royalty basis

o   This will generate new creativity and new ideas. Cooperative Artists will be paid royalties for their input into specific pieces.

Technology:

Holo’Creations products are copyrighted. The business depends on providing original, creative artworks to the market. The processes involved are not dependent on process technology or patentable inventions.

Market Analysis:

The bandwagon effect favors the known artist who can leverage off an established name and image; therefore, promotion of the artist’s name and movement is a high priority.

Industry Analysis:

The mainline art business seems to have settled into a model. Artists emerge with the visibility and power to become marketing opportunities. The art business follows a model that looks more like a virtuous circle. The more renowned the artist, the more valuable are all their pieces.